What is the best time to share your communication? 🤔

The ideal days 🎉

Imagine coming into the office on a Monday. It is the beginning of the working week and everyone is still fresh after the weekend. This is the perfect time to motivate your team with inspiring messages about new vitality initiatives. Employees are open to new information and motivated to start the week off right. Consider sharing a weekly newsletter or inspirational poster that focuses on vitality and well-being.

On Monday mornings, for example, you could send an inspirational e-mail announcing a new wellbeing activity, such as a walking break or a healthy breakfast in the canteen. Add a motivational quote to inspire your team and give concrete details on how they can participate. This way, employees start their week with a positive mindset and a clear goal in mind.

Tuesday, on the other hand, is a day when employees are less overloaded with work. Mailboxes are less full and there is more room for attention. This is an excellent time to send a reminder about an ongoing vitality initiative or to announce new activities. By taking advantage of this quiet day, your message will stand out more and be better received. Take advantage of the quiet atmosphere on Tuesday afternoon by sending a reminder about the progress of an ongoing vitality initiative. For example, you can share an update on participation in a fitness challenge or encourage employees to sign up for an upcoming workshop. Make sure your message is visually appealing with photos of past activities and quotes from participants to increase engagement.

On Thursdays, employees are often busy planning for the next week. This provides a great opportunity to highlight new vitality initiatives. For example, you can give a preview of upcoming activities or send a summary of the current week's successes. This not only helps prepare for the next week, but also ensures a positive conclusion to the current week.

Use Thursday afternoons to send a look ahead to the next week. Share a calendar of planned vitality activities and encourage employees to participate. Include a short report of the current week's successes, such as participation statistics or personal successes of employees. This gives them something to look forward to and motivates them to actively participate.

Days to avoid 🛑

Wednesday is often a ‘dip day’ in the middle of the working week. Employees are busy wrapping up ongoing projects and setting up new tasks. This leaves less room for extra communication. It is wiser to communicate your vitality initiatives on other days when your team's attention is more readily available.

Use Wednesday as a day for internal reflection and planning. Instead of sending new messages, use this day to collect feedback from employees on ongoing vitality initiatives. Send out a short survey asking for their experiences and suggestions for improvement. You can then use this input to better tailor future communications and activities to their needs.

Friday is also not an ideal day to send important messages. Employees' focus shifts to the weekend, which means your message will be at the bottom of the priority list. It would be a shame if your carefully planned communication goes unnoticed. So prefer to keep your vitality initiatives for the beginning or middle of the week.

Use Friday morning to send a light, informal update that rounds off the week. Consider a ‘week in review’ e-mail in which you share highlights of the vitality initiatives and thank employees for their participation. This provides a positive conclusion to the week and gives them something nice to read without the pressure of new information.

So what is the ideal time? ⏲️

Imagine sending your messages at 10:00 in the morning. The morning rush is over and employees have settled into their working day. This is an excellent time to get your messages read and remembered. For example, consider sending an inspirational email with a health or wellness tip that employees can apply immediately.

Try sending a short, motivating e-mail at 10:00 with a practical wellbeing activity that employees can try immediately, such as a short breathing exercise or a suggestion for a healthy snack. This kind of concrete, immediately applicable advice can positively influence their day and encourage them to live healthier lives.

Another good time is the early afternoon, around 14:00. After the lunch break, employees have a new energy boost and are more receptive to information. This is an ideal time to send a reminder for an upcoming vitality initiative or give an update on the progress of ongoing projects.

Around 14:00, you can send a reminder about a planned activity later that week, such as a group walk after working hours or a virtual yoga session. This time of day is perfect for ensuring your message is seen and read at a time when employees are refocused after the lunch break.

By taking into account the best days and times for communication, you ensure more engagement with your team. Good timing is crucial for successful communication. Experiment with Mondays, Tuesdays and Thursdays and discover the power of optimal timing!

Use these insights to take your vitality initiatives to the next level. Whether you send out a weekly newsletter, put up a motivational poster or send an inspirational e-mail, the right timing can make a world of difference. So, when will you share your next vitality initiative?